Using redirect pages in your Facebook Ads campaigns is a very advanced (but simple) method of optimizing your campaigns better. This method is perfect if the affiliate offer you’re promoting does NOT allow pixel placement on the TY page.
How does it work?
All you need to do is place one line of meta-refresh code into a blank page that contains a Facebook pixel to track certain events like ‘Lead’…
Here’s the meta-refresh code:
<meta http-equiv=”refresh” content=”1;url=https://www.enter-affiliate-link.com“>
Just simply replace the URL section with your unique affiliate link. Here’s how it’d look if I were promoting a MaxBounty offer:
<meta http-equiv=”refresh” content=”1;url=https://afflat3d1.com/lnk.asp?o=10023&c=918277&a=175531&k=0&l=9806&s1=lpv1“>
By having this code placed in a blank redirect page it will only take 1 second until the user gets redirected to the affiliate offer – just enough time for us to get a Facebook pixel to fire!
At the end of my MaxBounty affiliate link I also added in a sub id (&s1=lpv1)… This is optional if you want to split test two different landing pages and see which one has a higher earnings per click (EPC). If you choose to do this you’ll need two redirect pages as well…
If you want to watch a Facebook Ads tutorial on how to use redirect pages with Facebook Ads you can see it below:
By having this redirect setup properly you can now Create a Conversion Objective Facebook Ads Campaign and have Fb ads optimize your campaign for ‘Leads’ instead of ‘Landing Page Views’. This is BIG TIME!
Basically, Facebook will show your ads to the people most likely to land on your landing page AND click through your lander to the offer.
PS – In my 4S Affiliate System (Spy…Swipe…Split…Scale), I have DFY landing page templates that contain these redirect pages PLUS pre-made quiz style landing pages that crush it on FB Ads!
I hope you enjoyed this post 🙂